Vietnamese Cultural Products Highly Appreciated by Global Audiences | culture/arts

A scene from U Linh Tich’s story

Cultural products include newspapers, books, CDs, DVDs, paintings and ceramics. Kim Dong Publishing House has just presented readers with the second publication, following the first Wild Chang – Bear in the Chang Wild is Wild Chang – Elephant comic book series by author Trang Nguyen and artist Jeet Zdung. The comic book series received the A award at the National Book Awards in 2021; Moreover, the Chang Wild – Bear series has been purchased by many publishers around the world for distribution such as Pan Macmillan (UK), Penguin Random House (USA), Bookdream (Korea), Jieli (China), Ayrinti (Turkey)…

In addition, the picture book Dung la Tet (It’s a New Year) by writer Bui Phuong Tam of Kim Dong publishing house has been sold and translated into German, Swedish and English and released in the United States. -United. Many Lionbooks picture books such as Don Tet ve nha (Coming Home for Tet) and Dung dinh trang di ban (Coming Home for the Full Moon) have been copyrighted in many many countries in English, German and French.

In the field of literature, the poet Tran Quang Dao with his poetry book Nhan trang (Ring of the Moon) with the English name The Moon Ring, the late writer Xuan Duc with the novel Nguoi khong mang ho (The man without last name), 12- One-year-old author Dang Ha Linh with the novel Lua chon giua hai the gioi (Choosing between two worlds) with the English name The Strongest Magic of All were all published in the world by the publishing house Ukiyoto based in Canada.

In the field of cinema, young Vietnamese filmmakers are increasingly popular in international playgrounds. Among them, cartoons and documentaries have the largest footprints. This is Ha Le Diem – a girl from the ethnic minority 9X Tay who was honored as Best Director in the International Competition category with the work Children of the Mist, at the Amsterdam International Documentary Film Festival (IDFA) – Netherlands.

After winning the Grand Prize for Short Documentary at the 66th Cork International Film Festival, Mua xuan vinh cuu (Eternal Spring) is eligible to compete for a short Oscar nomination in 2023. The duo director Ho Hoang and Paul Kennedy, One Year On: The Essex Lorry Tragedy, has also had a lot of documentary success, winning first prize in the Documentary Short category at the Erie International Film Festival in Pennsylvania – USA.

Thanks to the concerted efforts of many people and units, many Vietnamese works are continuously introduced overseas. With the desire to promote Vietnamese literature and culture, individuals and agencies have encouraged the introduction of Vietnamese books and films to readers and audiences around the world. However, Vietnamese cultural products are introduced overseas through the enthusiasm and desire of distinct individuals and units without government contribution.

According to writer Kieu Bich Hau, associate director of the Foreign Affairs Office of the Vietnamese Writers’ Association, to promote Vietnamese literature more effectively, well-established translators in the world should be granted the title of Ambassador of Vietnamese Literature during long so that they continue to devote their talents and efforts to the promotion of Vietnamese literature. The writer emphasized building a team of young, talented, competent and professional new translators, including both Vietnamese and foreigners.

As for short films or feature films, in fact, Vietnamese cinema works currently have little chance of competing for high prizes at prestigious festivals and awards. However, the filmmakers put in a lot of effort. Director Khoa Nguyen’s film Listener has also achieved encouraging success at a number of film festivals such as the Sydney Lift-Off Film Festival, the New York International Film Festival 2021. Another film Tam van phong dao (Throwing Board female knife) by Young director Nguyen Phan Linh Dan is the only project from Southeast Asia invited to participate in La Fabrique at the 2022 Cannes Film Festival.

Young director Mai Vu of the animated film Giac mo goi cuon (Spring Roll Dream) received the Lights on Women award at the 2022 Cannes Film Festival worth up to US$30,000. Currently, the film has received distribution deals in almost 10 countries. Director Leo Dinh’s animated short film U Linh Ky narrative: Miracle Powder has also screened at many large and small international film festivals. The Wofoo anime series was translated into 10 different languages ​​before it won over domestic audiences. This series comprising 2,200 episodes of about 3 minutes each has attracted billions of views.

By Staff Writers – Translated by Anh Quan

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